ROADSIDE GARAGES COLERAINE NAMED THIRD BEST DEALERSHIP IN THE UK

Roadside Garages Kia Coleraine has been named the third best dealer in the whole of the UK by Reputation.com, in the 2022 Automotive Reputation Report.

The Northern Ireland based dealership placed third with an impressive 905-point Reputation Score (out of a possible 1,000), signifying it as a leader in Reputation Score, Reputation’s proprietary index for measuring customer sentiment and online reputation.

Roadside Garages Kia Coleraine was one of eight Kia dealerships to have been awarded the coveted 800 Award by Reputation in May 2021, in recognition of their excellent customer service and satisfaction. This latest recognition in the Reputation Report builds on this success and clearly demonstrates the great effort the dealership goes to making its customers happy.

In the Report, Kia was named the top UK car brand, following Reputation’s analysis of thousands of customer feedback on automotive brands and dealerships across Europe. Kia UK scored 710 points, putting the Korean brand right at the very top.

Reputation’s 2022 Automotive Reputation Report highlights the top car brands in Europe by assigning a Reputation Score based on feedback from 20,000 consumers across the continent. This metric has proved increasingly vital for the automotive industry, with the report revealing which automotive brands and dealerships lead the pack. This includes key dimensions of the car buying experience, highlighting the importance of customer feedback from acquisition to loyalty.

“OEM brands are continuing to face a constantly changing industry, making it more important than ever to understand how customer interactions can enhance the sales process, from lead generation and revenue growth to customer loyalty and advocacy,” said Anthony Gaskell, Managing Director - EMEA at Reputation. “Roadside Garages Kia Coleraine has set itself apart in this regard, establishing itself as one of the top brands in the industry.”

David Boyd, Dealer Principal at Roadside Garages Kia Coleraine said: “This is a tremendous recognition of the incredible work our staff put into making our customers happy. We couldn’t be happier with this result, particularly as the past year has brought unprecedented challenges that I’m proud to say our staff have overcome. We’ll continue to adapt to our customers’ needs, especially as the automotive industry and Kia moves towards electrified vehicles.”